Privacy Policy
Your privacy is important to us. This policy explains how we collect, use, and protect your personal information.
Information We Collect
Personal Information
When you make a purchase or create an account, we collect:
- • Name and contact information (email, phone, address)
- • Payment information (processed securely by our payment providers)
- • Order history and preferences
- • Communication records (emails, support requests)
Automatically Collected Information
When you visit our website, we automatically collect:
- • IP address and device information
- • Browser type and version
- • Pages visited and time spent
- • Referring website information
- • Cookies and similar tracking technologies
How We Use Your Information
Primary Uses
- • Process and fulfill your orders
- • Provide customer support and respond to inquiries
- • Send order confirmations and shipping updates
- • Improve our website and services
- • Prevent fraud and ensure security
Marketing Communications
With your consent, we may use your information to:
- • Send promotional emails about new products or offers
- • Provide personalized product recommendations
- • Invite you to participate in surveys or feedback
You can opt out of marketing communications at any time by clicking the unsubscribe link in our emails or contacting us directly.
Information Sharing and Disclosure
We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:
- • Service Providers: With trusted partners who help us operate our business (payment processors, shipping companies, website hosting)
- • Legal Requirements: When required by law or to protect our rights and safety
- • Business Transfers: In connection with a merger, acquisition, or sale of assets
- • Consent: With your explicit permission for specific purposes
Data Security
We implement appropriate security measures to protect your personal information:
- • SSL encryption for all data transmission
- • Secure payment processing through trusted providers
- • Regular security assessments and updates
- • Limited access to personal information on a need-to-know basis
- • Secure data storage and backup procedures
While we strive to protect your information, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
Cookies and Tracking Technologies
We use cookies and similar technologies to enhance your browsing experience:
Essential Cookies
Required for basic website functionality (shopping cart, user sessions)
Analytics Cookies
Help us understand how visitors use our website to improve our services
Marketing Cookies
Used to deliver relevant advertisements and track marketing campaign effectiveness
You can control cookie settings through your browser preferences. Note that disabling certain cookies may affect website functionality.
Your Rights and Choices
Access and Control
You have the right to:
- • Access your personal information
- • Correct inaccurate or incomplete information
- • Request deletion of your personal information
- • Opt out of marketing communications
- • Request a copy of your data in a portable format
How to Exercise Your Rights
To exercise any of these rights, please contact us at sales@defiancetactical.com. We will respond to your request within 30 days.
Data Retention
We retain your personal information only as long as necessary to:
- • Provide our services and fulfill orders
- • Comply with legal obligations
- • Resolve disputes and enforce agreements
- • Improve our services
Account information is typically retained for 7 years for tax and legal purposes. Marketing data is retained until you opt out or request deletion.
Children's Privacy
Our website is not intended for children under 13 years of age. We do not knowingly collect personal information from children under 13. If you believe we have collected information from a child under 13, please contact us immediately.
Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review their privacy policies before providing any personal information.
Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by:
- • Posting the updated policy on our website
- • Sending an email notification to registered users
- • Updating the "Last Updated" date below
Your continued use of our website after changes become effective constitutes acceptance of the updated policy.
Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
Email: sales@defiancetactical.com
We typically respond to privacy-related inquiries within 48 hours.
Last updated: June 2025